Many donors prefer to give appreciated securities directly to Loveland Center rather than sell them and donate their proceeds, as this allows for certain tax benefits and can help diversify your assets. If you own securities that have lost value, you can sell the stock, take the capital loss deduction, and make a gift to Loveland.
Whether your stocks are held by yourself or are kept with a bank/broker, it is important that you notify Loveland Center in advance of making a gift of securities. This will help to ensure that proper crediting and timely
acknowledgement take place.
